
Upon launching multiple new products in October 2012, Beats By Dre launched the “Show Your Color” campaign.
Putting a photo booth smack dab in the center of Times Square, people were able to check out the Solo HD headphones in their recently-launched candy color-scheme, take a photo with them on, add their own word to it and see their face on THREE billboards in Times Square! Recap over at IFWT.





